Natwest T20 Blast
I was commissioned by the ECB to create Twitter assets for the NatWest T20 Blast tournament. Working closely with the content team I designed up-to-the-minute data that could be shared on Twitter to keep fans up to date with the live matches. The campaign transformed the NatWest T20 Blast experience for the followers, the Twitter subscriptions to the ECB tripled during the tournament and the number of shares exceeded expectations.